Return on ad spend (ROAS) for Facebook is one of the most misunderstood topics within digital community. You are still not sure how to measure your digital marketing efforts? Are your digital advertising campaigns really working? In other words... Are your...
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Facebook Professional Blueprint Certification Exams – 2019 Updates
New Facebook Professional Blueprint Certification exams are here.... And I've been getting a lot of questions on our Facebook group. Do I still need to take the Core Exam? What if I took the core exam before... is it still valid? Do you know if the planning exam will...
Topics You Must Study Before Taking The 322-101 Facebook Planning Exam
Great you've passed the Core Exam... And you've scheduled to take the Facebook Planning Certification Exam. But you don't feel ready to take the exam. You still don't know what else to do to better prepare for your exam. I recently re-took the Facebook Planning...
Are WhatsApp Facebook Ads Finally Here ¯\_(ツ)_/¯ – Expect them by 2020
Are WhatsApp Facebook Ads finally coming??? I think so... Honestly, this is much bigger deal than ads to Facebook Messenger. Especially if you are in a developing country in Latin America and Africa. WhatsApp Is The Leading Messaging App Just look at the map below:...
How To Target Birthdays? – Facebook Evergreen Campaign
It can be a very powerful Facebook evergreen campaign - target potential customers with upcoming birthdays. Birthday offers can help you increase revenue or simply give a small token of appreciation to your customer base. It not only works with e-commerce, but also...
Top 10 Best Facebook Groups For Digital Marketing
What are the best Facebook Groups out there? There are plenty! I've actually joined +25 different Facebook groups in the past two years to do the research for you; but have found a few that are relevant, have an engaging community and generate great content.......
Facebook Brand Lift Study: everything you need to know!
A Facebook brand lift study will measures your ads effectiveness based on customer's feedback for your campaign. This topic is key to know if you are planning on taking the Facebook Buying Certification Exam. Instead of measuring your ads interactions (number of...
Facebook Groups – Everything you need to know to grow your community (2020 Update)
Everything You Need to Know About Facebook Groups: 2019 Update I started my own Facebook Group about two years ago and it has become a fundamental part of Markeko's community. Especially in building a strong community, creating more credibility for my content and...
7 Things you need to do if you’ve failed the Facebook Blueprint Exam (and can’t afford to fail again)
If you've recently failed the Facebook Blueprint Exam, this blog post is for you. Whether you failed the Core Exam. The buying exam or the planning exam. ...or if you're planning on taking the exam soon and are still struggling (you should keep reading). 680 683 692...
10 Tips To Study For The Facebook Ads Certification
Preparing and studying for the Facebook Ads Certification or Blueprint Exams can be confusing. Which exam should you take? How much should you study? Do you need experience... or not? They are very common question I get from our +5,000 member Facebook Blueprint Group....